There’s no denying the value of background music in the workplace. It fills the silence, can mask undesirable sounds and creates a more welcoming environment. Music is also strongly tied to memories. So, if visitors relate to your musical genres or specific playlist, they’re more likely to remember their experience with your business. (Click here …

Have you ever thought about the elements of a haunted house? How all the details combine to create those frightening experiences? Let’s analyze the components that make haunted attractions so terrifying, how they affect your behavior and what you can take away for your marketing strategy. Consider the Senses Sight. Sound. Smell. Touch. Taste. A …

Many businesses look for ways to delight their visitors by elevating the experience within their location, but creating luxurious, unforgettable encounters is no small task. Find some inspiration from the luxurious locations below. The Windsor Suite – Heathrow Airport | Hounslow, England In Heathrow Airport, just past immigration and baggage, is an unmarked door that …

Imagine you just smelled a distinctive scent that you first encountered during a childhood vacation. Or minutes ago, you heard your favorite song from high school on the radio. If you just envisioned a specific memory, you experienced memory recall. Aroma and music are two very powerful tools that can emotionally transport people to specific …

In previous posts, we’ve presented the benefits of LobbyVision and how some companies use their programs. You’ll find links to those articles at the bottom of this post. But what should you know before starting your LobbyVision program? What kind of content should you create? Who should you work with? For answers, we talked with …

Wish you could engage your visitors as soon as they enter your location? LobbyVision can help with that, informing and entertaining customers with your branded content. Here’s a breakdown of how SensoryMax clients are using various LobbyVision programs. 1. Branded TV Toledo Clinic | Branded TV Client Since 2017 Branded TV is a full-screen presentation …

As the country continues to reopen, you may be noticing increased foot traffic. And with customers walking through your doors, it’s important to consider what they experience. Do they feel welcomed? Engaged? Safe? Are they uniquely energized and inspired simply by being in your shop? Do they feel comfortable and relaxed in your bookstore, spa …

You might already have a strong online presence. Good website. Engaging social media posts. Effective videos. PPC ads that convert. The whole shebang. But does your physical location reflect your company’s online personality? Are you delivering on your brand promise? Consider this hypothetical: You take your first bite of a gorgeous meal only to discover …